Lingerie Trends and Shopping Habits: Reasons why shoppers choose to shop for lingerie during holidays.

Sarah Chamberlain
2022-11-30T10:41:28-07:00

Lingerie is considered one of the most popular types of clothing in the world. People wear it to express their personality and show off their unique sexy style. Sexy lingerie is one of the few retail categories that has witnessed significant changes with time. The pandemic accelerated the already widespread comfort-wear trend, bringing soft cup silhouettes, sports bras, and relaxed-fit briefs to the forefront. Retailers need to think about sustainability and diversity, as well as be price-flexible in order to remain in the game in this dynamic market.

In addition, lingerie accounts for 4% of all womenswear products sold online in the US and UK markets combined. While this may appear insignificant, lingerie is expected to reach $78.66 billion in 2027.

Lingerie is one of those categories that are not just for special occasions; it's something you can wear all day, every day, and makes a great addition to any wardrobe. But why do women purchase lingerie during the holidays? We've compiled a list of lingerie statistics to dive into this trend a little deeper.

Shoppers purchased lingerie as a gift for someone else during the holidays.

As we know, holiday shopping habits change. During the holidays, more than half of shoppers purchased lingerie as a gift for someone else. People want to express their love and appreciation for those they care about by giving them something special and one-of-a-kind.

Shopping in stores has become more inconvenient in recent years, with online shopping becoming more popular than ever. However, there are a few things you should know before making your purchase: first, make sure the store has positive reviews by visiting its website or social media pages (if available). Second, make certain that you are dealing with professionals who understand how their products work so that they can assist customers with any questions or concerns they may have about those items; this way, everyone benefits from having easy access when needed!

Most women have at least three different kinds of lingerie styles.

Most women have at least three different types of lingerie styles in their drawers, ranging from sexy to sweet and everything in between. The first is what you sleep in: an old-fashioned bra or sleep shirt with no back closure.

The second type of bra is your everyday bra, which can be worn under anything from a shirt to a blouse; this type of bra is usually padded and soft against your skin, but not so much that it shows through your clothes (unless you're wearing something very sheer).

The third type of bra appears to have been made especially for someone else by someone else—it has ruffles, lace, and other pretty embellishments!

Men may enjoy shopping for lingerie with their partners, but women are more likely to purchase a gift from this category by themselves.

Men may enjoy shopping for lingerie with their partners, but women are more likely to purchase a gift from this category by themselves. According to a study conducted by the National Retail Federation (NRF), women spend an average of $162 on lingerie compared to $128 spent by men.

Men are also more likely to shop in physical stores than women, who prefer to buy intimate apparel online at sites like Amazon and eBay. According to the NRF, women account for only 30% of total retail sales in North America but 40% of all apparel spending; thus, it's no surprise that many retailers have focused on creating special events such as lingerie shows or parties aimed specifically at female shoppers this holiday season!

Purchases for personal use increased by 14% during December versus the previous months of the year.

The majority of single women say they buy and wear sexy lingerie for themselves, not for a partner. In fact, the vast majority of shoppers say they shop to boost their own self-esteem rather than to please others. This could be due to the fact that most women are more likely than men to buy multiple pieces of lingerie at once.

Women are more likely to purchase multiple items at once than men. They want to experiment with different styles, colors and sizes to find the perfect fit. This is an excellent option for women who are unsure about what they like or dislike about lingerie.

Shopping habits change during holidays and the reasons may surprise you!

Holiday shopping is an excellent opportunity to save money on lingerie and other necessities. Shoppers enjoy shopping during the holidays because stores offer their best sale prices, which encourages them to spend more money than usual. Also, retailers are likely to launch new products during these periods in order to attract more customers and ensure that their stock does not run out quickly enough so that people will stop buying from them after Christmas day has passed without any discounts being offered on those specific items in store windows or online sales sites.

I hope this post has given you a glimpse into the world of lingerie shopping during the holidays. I think it’s safe to say that most people enjoy shopping for sexy lingerie, especially during the holiday season.

So, where does one go to get sexy lingerie this holiday season? 3Wishes, of course! With thousands of standard and plus size costumes in sizes ranging from extra small to 6X, 3Wishes has something for everyone.

This holiday season, plan ahead of time, shop early, and purchase sexy lingerie for yourself or your loved ones!